SCENT MARKETING
WITH AROMEA
Ambient scenting with AirQ technology
Scents hold sway over our subconscious, which in turn is shaped by memories and experiences. For people to feel at ease, they need to be able to smell their surroundings. That is where Aromea comes in, with scent marketing & innovative scent solutions.
That is what the synapses in the brainstem say - emotions or no emotions. Take citrus scents, which stimulate, lavender, which soothes, or the scent of vanilla, which recalls childhood pleasures and cosy living rooms. Woody tobacco notes, on the other hand, whisk you away to a very different world: to exotic, faraway places - rugged, masculine and no frills.
With scent marketing, Aromea Airdesign captures all these mental images in a wide range of aromas, turns them into high-quality room fragrances and weaves these into the immediate surroundings through innovative scent solutions. That might be the lobby of a hotel, a boutique or the waiting room of a doctor’s practice. But it can also be the very particular scent of an event - excitement, joy or elegance. Scents carry feelings. And memories.
Professional ambient scenting has been shown to lead to greater wellbeing and a sense of security, to increase focused attention and to extend the time people stay. Together, this raises interest in products and the desire to buy in sales areas - and with them, revenue.
Products
PRODUCTS
Aromea N°. 1
The understated all-rounder: the number 1 for everyone
PRODUCTS
Aromea N°. 2
A discreet diffuser for all EVENTualities
PRODUCTS
Aromea Aera
Sweet-smelling vibes for your own four walls
PRODUCTS
Aromea Cube
Square, practical, a sweet-smelling solution for large rooms
PRODUCTS
Aromea Flex
A subtle diffuser for flexible needs
PRODUCTS
Aromea Pro
The pro for invisible scenting via ventilation system or lighting track
PRODUCTS
Aromea Power
Concentrated power for large halls
WORLD OF
AROMEA
SCENT MARKETING
Scent marketing is a great way to change or enhance the atmosphere of a room. Scents can have a positive influence on buying behaviour if the scent suits the products in the shop. In retail, it is particularly important to extend the time people spend in the shop and so increase the likelihood of a purchase, whereas in the hotel and restaurant trade, it is above all about using scent to create a positive atmosphere.
Aromea Airdesign creates high-quality room fragrances and weaves them into the immediate surroundings through innovative & custom scent solutions.
Applications
Where dreams learn to smell sweet. And you eat with your nose, too. A scent that welcomes you, makes the smells of kitchen, ski room and bar disappear, and stays long after the guest has gone home. At Hotel Gut Brandlhof, guests now say: “It smells of Brandlhof.”
LEARN MOREA logo for the nose: a scent that stands unmistakably for your business. Whether boutique, car dealership, bank branch or department store: where it smells good, people stay longer. Smells of tyres, stockroom or fryer disappear, and your brand stays in people’s minds.
LEARN MOREGives energy, brings calm. Sweat belongs in the workout, not up your nose. Fresh on the gym floor, clean in the changing room, calm in the spa: the right scent wins your members over the moment they walk in.
LEARN MOREYour practice doesn’t have to smell like a practice. A doctor’s practice or care home can quickly smell of disinfectant. A subtle scent creates a friendlier atmosphere: hygienic, hypoallergenic and residue-free.
LEARN MOREIt was a long night. The air shouldn’t give it away. Whether cocktail bar, club or beach club: the nose has a say in whether we like what we see. Smoke, alcohol and kitchen smells disappear, your scent stays.
LEARN MOREStories
“Is Erika Here?” How the Hotel ERIKA Uses AROMEA Airdesign to Create Moments to Remember
High above Merano, in the midst of the South Tyrolean mountains, lies the family-run SPA & Relax Hotel ERIKA. The Nestl family’s 5-star hotel combines Mediterranean […]
READ MORE →Newly Opened. Newly Scented. This Is What Arriving at the Suites Stubai Feels Like.
In the midst of the impressive mountains of the Stubai Valley, a new retreat opened in July 2026 for anyone who appreciates alpine lifestyle and the […]
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Money, money, money … ABBA already knew it: it’s not just about the money, but about the feeling that stays after the song. And these days, […]
READ MORE →Power with a Scent: When a Brand Becomes an Experience
Did you know that our sense of smell is the strongest trigger for emotions and memories? Scents stay in our memory up to a hundred times […]
READ MORE →Where Scent Touches the Soul: The SEELEITEN Lake Spa Hotel
Sometimes there are places that are more than just a destination. The SEELEITEN Lake Spa Hotel in Kaltern on Lake Caldaro is just such a place. […]
READ MORE →Relaxation You Can Breathe In: At Hotel Therme Meran, Wellbeing Is in the Air
In the middle of South Tyrol, in the heart of Merano, high above the rooftops of the town, stands the Hotel Therme Meran. A hideaway that […]
READ MORE →AROMA on Every Level of the Senses: Scent and Drinks at the Dunlin Bar
Amid fermented fruits, handcrafted specialities and the warm aroma of “Velvet Wood”, an experience that touches all the senses unfolds in Innsbruck: the Dunlin Bar. Opened […]
READ MORE →From Savoury to Sweet - the Gatterers Combine Scent and Enjoyment to Perfection
Ice cream in winter? Why not! A scoop always tastes good, whatever the season. Because sometimes a tub of ice cream is all it takes to […]
READ MORE →When Innsbruck Glows, Your Skin Shines Too: Scent-Shine at Studio Aesthera Kosmetik
When the lights of the Christmas season sparkle in Innsbruck, lots of things begin to shine: not just the Christmas market stalls and Advent wreaths, but […]
READ MORE →
Communication is king.
Ideally, in person. Personal customer care matters just as much to Aromea as the unforgettable scent experiences in your business.
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