WITH FRAGRANCE MARKETING
FOR ALL NOSES.
Fragrances determine our subconscious, which in turn is shaped by memories and experiences. If a person is to feel good, they must be able to smell their surroundings. Here starts Aromea with scent marketing & innovative scent solutions.
That’s what the synapses in his brainstem tell him – emotions or not. There are, for example, the citrus scents that stimulate, the lavender that soothes or the scent of vanilla that reminds of children’s joys and warm rooms. Woody tobacco notes, on the other hand, lead you into a completely different world: into the exotic strange – rough, manly and without frills.
With fragrance marketing, Aromea Airdesign captures all these head images in a wide variety of flavors, uses them to create high-quality room fragrances and innovative fragrance solutions. This can be the lobby of a hotel, a boutique or the waiting room of a doctor’s office. It can also be the very special scent of an event – excitement, joy or elegance. Fragrances convey feelings. And memories.
A professional room fragrance demonstrably leads to more well-being and security, increases the targeted attention and extends the length of stay. This interaction increases the interest in products, the desire to buy in sales rooms – and thus sales.
Scent marketing is a great way to change or enhance the atmosphere of a room.
Fragrances can have a positive effect on purchasing behavior if the fragrance matches the products in the store. While it is particularly important in retailto increase the length of stay in the store and thus the probability of purchase, in the hotel and catering industry it is particularly important to create a positive atmosphere with the scent. Fragrances determine our subconscious, which in turn is shaped by memories and experiences. If a person is to feel good, they must be able to smell their surroundings. Aromea Airdesign prepares high-quality room fragrances and interweaves them with the immediate surroundings via innovative fragrance solutions.