We’re convinced: good scents go up the nose, travel to the heart and stay lodged in the soul. Sounds poetic! That’s why our scent marketing is how retail, restaurants, hotels and anywhere else that ought to smell good can conjure up a magical feel-good atmosphere. Strictly speaking, we’re ambassadors of good scent. Today, however, we’re going head to head with fug and foul fumes: a little excursion into the world of deeply uncool smells. But don’t worry, we’re here to show you what makes discerning little noses happy instead. Here we go!
When Things Get a Little Too “Human”
We begin our olfactory Xtreme adventure in retail. Summer is shopping season, and right now the stores are falling over themselves with special offers and summer sales. That lures anyone and everyone into the shopping centres and boutiques. But hey, today we’re in luck and we’ve found our favourite piece in our size. Triumphantly, we march off towards the fitting rooms to admire ourselves in this new look. We join the queue and get closer to the corridor - but hang on: the Stink-o-Meter is going off!
Where there are lots of people, there are lots of smells. That’s natural, but natural doesn’t always mean nice. An unpleasantly pungent cloud of sweat, polyester and the last kebab from lunch comes billowing towards us. In tight spaces especially, getting a decent draught through is next to impossible. Our nose wrinkles and our cheerful shopping mood evaporates.
But don’t worry: help is on its way! Thanks to our nano diffusers with proven AirQ technology, sweat and kebab breath don’t stand a chance. Instead, customers are treated to soothing, pleasant aromas. And yes, we know: the rush on the shops will carry on like this for a while yet. No problem, because our nano diffusers scent rooms evenly and without residue. That means good air and a good mood from opening time until the shutters come down.
Our scent tip for long shopping days: Casino Fresh. Energetic and lively with a hint of lavender, this fragrance turns any fitting room into the place to be.
The Scent Experience in the Smallest Room
Our journey continues. Shop long enough and, sooner or later, you’ve got to go. And let’s be honest: none of us smells of rose petals. That doesn’t mean we want to admit it, though! But let’s see what awaits us in the toilets of a shopping centre. We step into the washroom. Wow, what a design! Really chic. And just as we’re choosing our cubicle, it happens: the Stink-o-Meter goes off again!
Toilets are a place where foul smells hang around as stubbornly as a mother-in-law on a weekend visit. Sewage smells and all manner of human odour, which we’d rather not go into in detail, offend sensitive noses. The design can look as great as you like, but it still leaves a bad taste. The smallest room, after all, is exactly where we go looking for peace, cleanliness and hygiene. And that feeling should be in the air too.
That’s why good ventilation matters in washrooms and toilets. For stubborn odours, we have a brilliant solution: the fragrances of the Genie and Genie Trash series. Malodor Control Technology stops unpleasant scent experiences before they start. Our diffusers, such as the AROMEA Flex or AROMEA Pro, spread a good scent throughout the room, discreetly and tailored to the space.
Appetisers Instead of Kitchen Fug
Damn, this adventure makes us hungry! A fragrant day like this really works up an appetite. We know what it’s like when your favourite Italian round the corner stays closed for months. Not good at all! But - hooray - thank goodness everything’s open again and we stroll into the best restaurant in the world. We order a good wine and spaghetti aglio e olio from Francesco and look back over the day. Just as we’re leaning back, the kitchen door swings open and Francesco brings us our wine. But: MAMMA MIA! Sadly, he’s bringing not just the wine but also a gust of assorted kitchen smells into the restaurant. The Stink-o-Meter starts hooting yet again and clocks off for the day. Garlic meets frying fat, onion and tomato put a sugar coating on the nasty niff - and is that something burning?
Even the best restaurant is no good if a foul kitchen fug is served free of charge with the three-course menu. And it doesn’t have to be that way, because with nano room fragrances and the right diffuser to go with them, bad odours won’t even dare to leave the kitchen. For a summery touch, the Lime Blossom fragrance is a good choice, for example. Lemon, lime and red apple dance around your nose and bring freshness and cleanliness to the dining area. And then even our Stink-o-Meter can breathe a calm, contented sigh of relief.
