{"id":2593,"date":"2020-02-26T10:37:38","date_gmt":"2020-02-26T09:37:38","guid":{"rendered":"https:\/\/aromea.eu\/at\/duftmarketing\/scent-marketing\/"},"modified":"2026-04-16T09:32:54","modified_gmt":"2026-04-16T07:32:54","slug":"scent-marketing","status":"publish","type":"page","link":"https:\/\/aromea.eu\/at\/duftmarketing\/en\/scent-marketing\/","title":{"rendered":"Scent marketing"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; css_animation=&#8221;fadeIn&#8221; disable_element=&#8221;yes&#8221; el_class=&#8221;ticker-row&#8221;][vc_column][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_section][vc_row][vc_column][rev_slider_vc alias=&#8221;home_slider&#8221;][\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1534241651756{padding-top: 103px !important;padding-bottom: 110px !important;}&#8221; el_class=&#8221;home-section-2&#8243;][vc_row][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1533734915423{padding-right: 100px !important;}&#8221;][vc_column_text]<span style=\"color: #000000; font-size: 26px; line-height: 36px;\"><a href=\"https:\/\/aromea.eu\/at\/duftmarketing\/en\/about-aromea\/why-fragrance-marketing\/\">Fragrances<\/a> determine our subconscious, which in turn is shaped by memories and experiences. If a person is to feel good, they must be able to smell their surroundings. Here starts Aromea with scent marketing &amp; innovative scent solutions.<\/span>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<span style=\"color: #000000; font-size: 16px; line-height: 28px;\">That&#8217;s what the synapses in his brainstem tell him &#8211; emotions or not. There are, for example, the citrus scents that stimulate, the lavender that soothes or the scent of vanilla that reminds of children&#8217;s joys and warm rooms. Woody tobacco notes, on the other hand, lead you into a completely different world: into the exotic strange &#8211; rough, manly and without frills.<\/span><\/p>\n<p><span style=\"color: #000000; font-size: 16px; line-height: 28px;\">With <a href=\"https:\/\/aromea.eu\/at\/duftmarketing\/en\/about-aromea\/why-fragrance-marketing\/\">fragrance marketing<\/a>, Aromea Airdesign captures all these head images in a wide variety of flavors, uses them to create <a href=\"https:\/\/aromea.eu\/at\/duftmarketing\/en\/room-fragrances\/fragrance-marketing-specialist\/\">high-quality room fragrances<\/a> and <a href=\"https:\/\/aromea.eu\/at\/duftmarketing\/en\/about-aromea\/references\/\">innovative fragrance solutions<\/a>. This can be the <a href=\"\/at\/duftmarketing?p=1673\">lobby of a hotel<\/a>, a boutique or the waiting room of a <a href=\"\/at\/duftmarketing?p=1723\">doctor&#8217;s office<\/a>. It can also be the very special scent of an event &#8211; excitement, joy or elegance. Fragrances convey feelings. And memories.<br \/>\n<\/span><span style=\"color: #000000; font-size: 16px; line-height: 28px;\">A <strong>professional room fragrance<\/strong> demonstrably leads to more well-being and security, increases the targeted attention and extends the length of stay. This interaction increases the interest in products, the desire to buy in sales rooms &#8211; and thus sales.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row_content&#8221; css=&#8221;.vc_custom_1534154388902{padding-top: 0px !important;background-color: #000000 !important;}&#8221;][vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221;][vc_column css=&#8221;.vc_custom_1534152293569{padding-bottom: 391px !important;}&#8221;][rev_slider_vc alias=&#8221;home_produkt_slider_202105&#8243;][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1556615184495{margin-bottom: 0px !important;padding-bottom: 218px !important;background-color: #000000 !important;}&#8221; el_class=&#8221;home-world-of-aromea&#8221;][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;WORLD OF<br \/>\nAROMEA<br \/>\nSCENT MARKETING&#8221; font_container=&#8221;tag:h2|text_align:left|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1533735287214{padding-left: 70px !important;}&#8221;][vc_column_text]<span style=\"color: #ffffff; font-size: 16px; line-height: 28px;\"><strong>Scent marketing<\/strong> is a great way to change or enhance the atmosphere of a room.<br \/>\nFragrances can have a <a href=\"\/at\/duftmarketing?p=647\">positive effect on purchasing behavior<\/a> if the fragrance matches the products in the store. While it is particularly important in <a href=\"\/at\/duftmarketing?p=1920\">retail<\/a>to increase the length of stay in the store and thus the <strong>probability of purchase<\/strong>, in the <a href=\"\/at\/duftmarketing?p=1673\">hotel and catering industry<\/a> it is particularly important to create a positive atmosphere with the scent. Fragrances determine our subconscious, which in turn is shaped by memories and experiences. If a person is to feel good, they must be able to smell their surroundings. Aromea Airdesign prepares <a href=\"https:\/\/aromea.eu\/at\/duftmarketing\/en\/room-fragrances\/fragrance-marketing-specialist\/\">high-quality room fragrances<\/a> and interweaves them with the immediate surroundings via <strong>innovative fragrance<\/strong> <strong>solutions<\/strong>.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row_content&#8221; css=&#8221;.vc_custom_1556615162474{margin-top: 0px !important;margin-bottom: 131px !important;padding-top: 0px !important;}&#8221;][vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; css=&#8221;.vc_custom_1556615137173{margin-top: 0px !important;padding-top: 0px !important;}&#8221;][vc_column][vc_raw_html]PGRpdiBpZD0ibWFwLXN0YW5kb3J0ZSI+PC9kaXY+[\/vc_raw_html][\/vc_column][\/vc_row][\/vc_section][vc_section disable_element=&#8221;yes&#8221; css=&#8221;.vc_custom_1649398167390{margin-bottom: 136px !important;}&#8221; el_class=&#8221;home-referenzen&#8221;][vc_row][vc_column][vc_custom_heading text=&#8221;CREDENTIALS&#8221; font_container=&#8221;tag:h1|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1533734632405{margin-bottom: 95px !important;}&#8221;][rev_slider_vc alias=&#8221;referenzen-slider&#8221;][\/vc_column][\/vc_row][\/vc_section][vc_section el_class=&#8221;home-einsatzbereiche&#8221;][vc_row][vc_column offset=&#8221;vc_col-lg-4&#8243;][vc_custom_heading text=&#8221;AREAS<br \/>\nOF USE&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1533732700817{margin-bottom: 41px !important;}&#8221;][vc_column_text el_class=&#8221;font-16-28 color-000&#8243;][\/vc_column_text][\/vc_column][vc_column css=&#8221;.vc_custom_1534491169889{padding-top: 56px !important;}&#8221; offset=&#8221;vc_col-lg-8&#8243;][vc_basic_grid post_type=&#8221;einsatzbereich&#8221; max_items=&#8221;-1&#8243; style=&#8221;lazy&#8221; items_per_page=&#8221;2&#8243; element_width=&#8221;6&#8243; item=&#8221;2834&#8243; el_class=&#8221;einsatz-slider&#8221; grid_id=&#8221;vc_gid:1776324491067-2959703d-146d-2&#8243;][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column][vc_custom_heading text=&#8221;STORIES&#8221; font_container=&#8221;tag:h1|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1533737056367{margin-bottom: 95px !important;}&#8221;][vc_basic_grid post_type=&#8221;post&#8221; max_items=&#8221;6&#8243; style=&#8221;lazy&#8221; items_per_page=&#8221;3&#8243; item=&#8221;382&#8243; el_class=&#8221;post-slider&#8221; grid_id=&#8221;vc_gid:1776324491067-7c1aeba3-e80a-0&#8243;][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; css_animation=&#8221;fadeIn&#8221; disable_element=&#8221;yes&#8221; el_class=&#8221;ticker-row&#8221;][vc_column][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_section][vc_row][vc_column][rev_slider_vc alias=&#8221;home_slider&#8221;][\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1534241651756{padding-top: 103px !important;padding-bottom: 110px !important;}&#8221; el_class=&#8221;home-section-2&#8243;][vc_row][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1533734915423{padding-right: 100px !important;}&#8221;][vc_column_text]Fragrances determine our subconscious, which in turn is shaped by memories<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-2593","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\ud83c\udf43 Fragrance marketing for promote sales | The World of Aromea<\/title>\n<meta name=\"description\" content=\"Individual scent marketing to promote sales in your company: if a person is to feel good, they must be able to smell their surroundings.\" 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